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executive branding training series part 3 img

Become a Brand

Think about it... What separates these items?

branding exercise

The items on the left have a BRAND!

When we see brands that we recognize or associate with certain characteristics it TRANSFORMS a
product. A simple logo on a computer turns it from an ordinary laptop to a laptop that exudes innovation, creativity, and cutting edge technology.

Without a clear brand, an executive fits into the left column: ordinary, bland, and uninteresting.

Unleash your executive brand’s power. Attract endless possibilities with the magnetic pull of clarity and influence.

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