Get Expertise in Advanced Ad Targeting, Strategy & More
There is a shift in search behaviors; your customer is conducting more research-based searches than ever, looking for the best products or services, seeking brand reviews, and conducting price comparisons.
Your prospects are empowered to make informed decisions before they buy, call, act, and convert.
At Reactionpower, we identify these behaviors and segment customers into audiences based on intent, by using 1st party data and audience attributes from our search and data partners.
We’ll uncover your rivals’ PPC strategies, top-performing paid keywords, and ad copy. From there, we leverage our search partners’ advancements in machine learning bid strategies and audience segmentation to identify the right time to enter the search auction.
This is all based on the ideal audiences searching for our identified keywords.
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